"FREDDY NERKS is an Aussie term for an ‘everyman’ – it’s about rooting for the underdog, in this case being Kuitpo, the primary source of grapes for the wines. The brand is a little project of former Alpha Box & Dice winemaker, Justin Lane. The idea behind the label is to bring lively, youthful expressions of cool climate wines to bottles that massively over-deliver in the value stakes. Justin focuses his fruit sources around the Kuitpo sub-region of the Adelaide Hills, where cool nights and warm days ripen fruit reminiscent of the Mediterranean climate."